PetHub.com's latest social media campaign benefits Winn Feline Foundation, Military Working Dog
Adoptions and Petfinder Foundation by inviting people to "Pucker up to help animals."
FOR IMMEDIATE RELEASE
May 2, 2013 - WYCKOFF-- "Who Rescued Whom?" is a question often asked in reference to the bond formed
between human and newly adopted animal. PetHub celebrates this bond in its newest campaign, "Kiss Me I'm
Rescued." The fun, social media based photo contest, calls for photos of a smooch between a pet and their
human, and for each entry PetHub will donate $1 to Winn Feline Foundation, Military Working Dog Adoptions
or Petfinder Foundation. In addition, PetHub is giving additional $5 donations for purchases of specially
selected tags and collars from its award winning pet identification product collection.
The first organization to join in the campaign was Winn Feline Foundation, an organization dedicated to the
health and welfare of all cats, along with their champion, Steve Dale. Dale, an acclaimed certified animal behavior
consultant and writer for Chicago Now, USA Weekend and host of "Steve Dale's Pet World" radio talk show, is
excited to be on board with PetHub's campaign that will help benefit the Winn Feline Foundation. "There isn't a
cat who hasn't benefited from research which the Winn Feline Foundation has funded for over 40 years, from
infectious disease to issues relating to cats in shelters to heart disease to diabetes or kidney disease -- the Winn
Feline Foundation supports cat health," says Dale. "It's wonderful that PetHub is helping to support our work
through the ‘Kiss Me I'm Rescued' campaign, and we're excited, too, to help spread the word about PetHub and
how their technology is helping pets."
"We are honored to be partnering with these three amazing charities," said Tom Arnold, CEO and Founder of
PetHub. Arnold, who left Microsoft to start PetHub added, "It's exciting that we not only get to help animals
through the technology platform we've built here at PetHub.com, but that we also can call on our growing and
passionate fan base to help us give even more back to the animal welfare community through a fun contest."
Military Working Dog Adoptions
PetHub first met Military Working Dog Adoptions' Debbie Kandoll at American Humane Association's 2011 Hero
Dog Awards where her dog, Bino, won the "Hero Military Dog Award." Military Work Dog Adoptions was
established for the purpose of making the Retiring Military Working Dog adoption process easier so these
veterans can find a forever home. "We were thrilled to be asked to join such a worthwhile effort, and strongly
support what PetHub does to help lost pets get home," said Kandoll, Executive Director of Military Working Dog
Adoptions. "It's such an honor to be partnering with such a fantastic company that really works hard to make a
difference in animals' lives."
The third organization to benefit from the contest and sale of special products, Petfinder Foundation, supports
the 13,700+ shelters and rescue groups who post their adoptable pets on Petfinder.com. Through cash and
product grants, Petfinder Foundation helps these organizations keep the pets in their care happy and healthy
and find them forever homes. Their mission is to ensure that no adoptable pet is euthanized for lack of a home, a
mission that closely aligns with PetHub's own. "We are thrilled to be working with PetHub on ‘Kiss Me I'm
Rescued'," said Emily Fromm, Vice President of Development at Petfinder Foundation. "Here at the Petfinder Foundation, we help shelters and rescue groups so they can find loving homes for pets in need, and adopters tell
us all the time, 'I thought I was rescuing my pet, but he rescued me.' Through its innovative use of social media,
‘Kiss Me I'm Rescued' shares the joy that adoption brings to both pets and people," adds Fromm.
Contest & Campaign Details
All residents of the U.S. over the age of 18 are encouraged to submit a photo of either them kissing their pet, or
their pet kissing them. The photo contest entry period runs from May 6 to May 26, 2013, with submissions
accepted until 11:59 PM (Pacific Time). Approved entries will go through two rounds of public voting from May
27th through June 10th, with the grand prize winner announced on June 11th. In addition to a gift of PetHub ID
products and services to the winner, PetHub will donate a gift of cash, products and services valued at over
$10,000 to the local or regional animal shelter, rescue or welfare organization of the winner's choice.
The "Kiss Me I'm Rescued" campaign also includes 15 of PetHub's most popular QR ID products. These products
are not only discounted from now through June 15, but each purchase of these special tags and collars will
trigger an additional $5 donation to one of the three national animal charities partnered in the campaign. More
details can be found on PetHub's special "Kiss Me" page at http://www.PetHub.com/KissMe.
The Winn Feline Foundation is a non-profit organization established in 1968 that supports studies to
improve cat health. Since 1968, the Winn Feline Foundation has funded more than $4 million in health
research for cats at more than 30 partner institutions world-wide. This funding is made possible through
the support of dedicated donors and partners. Research supported by the Winn Feline Foundation helps
veterinarians to improve treatment of common feline health problems and prevent many diseases. Grants
are awarded twice yearly with the help of the foundation’s expert review panel. For further information,
go to www.winnfelinefoundation.org
About PetHub, Inc.
PetHub, Inc., is focused on getting lost pets home faster and safer than ever before by utilizing current and new
technologies, including NFC/QR code pet ID tags, GPS mapping, and real-time notifications. The company has
multiple software and hardware patents pending. Success stories at can be found at http://PetHubFound.me.
PetHub is available in English, German, French and Dutch languages, with users throughout the world. See also
some of PetHub's fan videos athttp://PetHub.tv or http://www.youtube.com/watch?v=cH4PtMU5p0w&list=PL8na...
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